10 Ways To Effectively Use The Most Powerful Word In Your Marketing
The word ‘Free’ has proven over and over again to be the strongest, most important word in marketing anything and yet few people make the most...
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Four Easy Ways To Help Your Customers Overcome The Fear Of Ordering From You
You Can Overcome Your Prospects’ Fears By Doing These Four Proven Things! A majority of people are simply afraid to make a decision to order your product....
How to Write Copy That Sells Anything!
I’d be prepared to wager that less than one-in-a-hundred direct response marketers knows how to write copy that could consistently bring home sack loads of orders. But...
My Top 11 Headline Types That You Can Use To Begin A ‘Killer’ Sales Letter
The type of product you are selling will determine which sort of headline to use. A technological breakthrough will not lend itself to a headline that...
21 Common Sales Letter Omissons – Checklist
There are a variety of elements to any direct mail or website sales letter, some of which should NEVER be forgotten. Here’s a handy checklist of...
